Account Strategy Tools	Overview	Factsheet	Individual licence	Team licence
SPIN® Selling Tools	Overview	Factsheet

Introducing the Huthwaite Sales Toolbox

A central part of the Huthwaite Sales System, the Sales Toolbox gives your sellers the resources to drive more effective sales behaviours, and encourages use of Huthwaite’s proven methodologies.

It currently contains two toolsets that cover Huthwaite’s key methodologies of SPIN^® Selling Skills and Account Strategy.

Each toolset includes a range of applications that increase effectiveness and efficiency, providing a platform for:

• Devising the appropriate strategies for selling into every major account
• Planning and executing those strategies when face-to-face with customers
• Capturing and reporting outcomes and subsequent actions.

This helps your team avoid potential traps during the sale and ultimately, sell more.

The Account Strategy Tools unlock the potential of skilled sellers and, in integrated form, harness the power of your CRM/CM system. They will illustrate and guide the process that turns opportunities into sales.

The individual, desktop version of the Account Strategy Tools, including e-learning that explores the Account Strategy methodology and details how to use the tools, is available to buy. Price – £300 + vat. Click on the Licence buttons above to buy now.

SPIN^® Selling Tools are now available to delegates on face-to-face or virtual SPIN^® Selling Skills training programmes. The tools will be introduced during the programme and the electronic tools, plus e-learning covering the use of the SPIN^® Selling Tools and the key SPIN^® concepts and terms, will be available for download at the end of the programme. Contact our enquiry team for more details - toolbox@huthwaite.co.uk.

Devise strategies based on real information

The Sales Toolbox enables sellers to identify and influence multiple key decision makers within the sales process. Its competitive analysis capability helps them uncover the criteria by which the customer will judge them and their key competitors. The Call Planners and Key Player maps provide powerful visual aids summarising the role each player has within the decision process, not just their job title. This informs strategies for reaching them and influencing them in sales conversations or remotely.

The Call Reports and Key Player maps capture and summarise meaningful information on what was said, highlighting inconsistencies and contradictions, to speed up the sales cycle.

Leverage your other software

Too often CRM and Contact Management (CM) systems fail to deliver their promised benefits. This is not because of any technical drawback; it's the information that populates them that is flawed. However, integrating Huthwaite’s Sales Toolbox with existing CRM/CM software enables sellers to begin immediately using existing customer data within the tools, automatically copied across from one platform to the other.

For sales managers and directors, this synergy between the two makes forecasting, reviewing and coaching easier and more accurate.

The Huthwaite Sales System

The Huthwaite Sales System delivers improved sales performance for you and your team. It comprises proven techniques based on over 35 years of research into the behavioural characteristics that lead to a successful sale.

The Huthwaite Sales System provides improved performance through a powerful combination of pre-course diagnostics, knowledge communicated via bite-sized e-learning, and skills development delivered either face-to-face or in our virtual training campus, all underpinned by proven research-based methodologies.

This is supported by an extensive menu of post-course activities, including deal review, effective coaching, simulations and real case workshops. As a result, the Huthwaite Sales System offers an end-to-end solution that unlocks the potential of your sales force.